Women's Trend Direction | Fall-Winter 2019-2020: Pioneertown
Leading trend forecaster, Fashion Snoops, takes you through one of the biggest trends for Fall - Winter 2019-2020 in women's fashion - Pioneertown.
Explore the colors, fabrics, looks from the runway and more from this trend below.
Imagine a way of life that's simpler, and offers real opportunity to hone in on core values and build a new life. There is a surge of both artists and entrepreneurs leaving coastal cities in favor of the New Old West. Founded in 1946 by the likes of Roy Rogers, Pioneertown sits in the desert outside of Los Angeles. An affordable cost of living attracts creatives from various fields and encourages them to make their own vision of society. Small- town local mentality embraces outlets from arts and crafts community classes to re-purposed vintage, heirlooms and workwear. Off the grid and surrounded by dry landscape, easy rural living is achieved while mountains in the distance intrigue the adventurous. At night, a slower pace of life offers the ability to disconnect and socialize at the town speakeasy or playing the guitar under the stars. Presented with limitless opportunities, the Pioneertown woman strives to reconstruct the pillars of society and is backed by growing community support.
Refuge • Nomadic Journey • Indigenous • Desert • Pueblo Villages • Tanoan People
PIONEERTOWN | MOOD BOARD
PIONEERTOWN | COLORS
PIONEERTOWN | FABRIC
Suede • Lace • Patchwork
PIONEERTOWN | DESIGN DETAILS
Soft Ruffle • Patch Pocket • Quilted
PIONEERTOWN | PATTERN + GRAPHICS
Plaid • Faded Blossom • Railroad Stripe
PIONEERTOWN | KEY ITEMS
1. Midi Dress • Chloe | 2. Jumpsuit • Philosophy di Lorenzo Serafini | 3. Maxi Dress • Luisa Beccaria | 4. Puff Sleeve Blouse • Isabel Marant
1. Trucker Jacket • Re/Done | 2. Blazer • Philosophy di Lorenzo Serafini | 3. Oversized Sweater • Stella McCartney | 4. Wide Leg Pants • A Detacher
PIONEERTOWN | ACCESSORIES + FOOTWEAR KEY ITEMS
1. Western Boot • Paco Rabanne | 2. Corset • Zimmerman | 3. Statement Hoop • Loewe | 4. Slouchy Gloves • Calvin Klein
1. Saddle Bag • JW Anderson | 2. Patchwork Boot • Dior | 3. Wide Brim Hat • Beautiful People | 4. Structured Bucket Bag • Zimmerman
TREND FORECAST PROVIDED BY
Fashion Snoops is a global creative agency that helps brands and companies harness future trends and act on the opportunities they bring. FS provides consulting services to global fashion and consumer product brands, as well as SaaS solutions wired for creators - allowing them to create smarter.
Headquartered in NYC, Fashion Snoops has clients and contributors in 50 countries around the globe. For more information visit, fashionsnoops.com