What They're Saying about MAGIC August 2019
UBM Fashion’s biggest event of the year happened this August in Las Vegas, and it was a huge success! If you weren’t there, you missed out on thousands of buyers walking the show floor, engaging educational seminars, brand activations, and performances by world famous artists but, don't worry we have a recap for you! Read below to find out what everyone is talking about from MAGIC.
HOW PROJECT IS RECALIBRATING FOR A NEW RETAIL LANDSCAPE
"Here, president of men's fashion Lizette Chin and Brian Trunzo, head of sales, shares with Rivet how the show is addressing new retail challenges and opportunities, and the brands to watch"
MAGIC COMES UNDER ONE ROOF, DRIVES INNOVATION
"The fashion industry is evolving fast, and the biannual MAGIC fashion trade show is keeping up, with everything from on-trend iridescent signage to mobile app registration to sustainability practices"
JANE FONDA GETS BACK TO HER ROOTS AS SHE MODELS NEW ACTIVEWEAR COLLECTION IN LAS VEGAS
"Now Jane Fonda, of Grace and Frankie fame, is making an apearance at the MAGIC fashion tradeshow in Las Vegas to model her activewear collection for evine.com"
FASHION GURU KELLY HELFMAN SETS THE TRENDS
“This season is all about versatility. From the revival of ‘80s glam and ‘90s denim to a fresh take on croc accessories and strappy sandals, these summer trends are instantly chic updates to your everyday wardrobe”
SOURCING AT MAGIC: WHAT TO SEE AND DO
"This August 11-14, 2019, throughout the show floor at SOURCING, you’ll discover the latest in innovation and technology in textiles, machinery, equipment, software and service providers from around the world"
MAGIC LAS VEGAS SHOW CONSOLIDATES, GOES DIGITAL
"For the first time in more than 10 years, MAGIC Las Vegas will host its portfolio of men, women and children’s fashion shows in a single location"