Instagram Pro Tips from MAGIC’s Most Popular Children’s Brands | August 2018
More and more, shoppers are looking to social media to find new trends and discover new brands. It’s amazing news if you have a highly engaged audience online, but if you don’t, you could be leaving business on the table.
Luckily, there are options. A great way to build your audience online is by selling digitally influential brands. Not only can you capitalize on their cult following, you can also learn from their online strategy.
Brands with a highly engaged digital audience often focus on:
✓ Personalized customer service
✓ Feature their followers wearing their products
✓ Utilize targeted social advertising
✓ Engage in real-time
✓ Take advantage of new platform features
✓ Create unique, end-to-end shopping experiences
That’s why we’re bringing you some of social media’s most famous fashion brands this season at MAGIC. Whether you’re looking to increase your likes, triple your engagement, or simply reach a new audience, these digital influencers could be your ticket to success.
NEW LOCATION - CHILDREN'S CLUB is moving to Mandalay Bay!
Access the world of children’s fashion at its new location in Mandalay Bay Convention Center and discover an unparalleled selection of international and domestic collections.
“Be true to your brand and yourself! The best way to seem genuine and real online is to be just that. We have so much success by being very transparent on Instagram stories and Instagram/Facebook live – explaining product, pricing and projects we are working on. We have found that by showing the "behind the scenes" of the brand, people have become loyal because they have a sense of belonging to Freshly Picked. We also listen to our customers feedback; when we get ideas or criticism, we take it very seriously. Our social media presence isn't just to sell product, but to also make better products for our expanding brand!”
“L’ovedbaby is entering our 15th year in business. Even after all these years, our favorite thing about our company is definitely our customers...and thanks to social media, we’ve watched our customers’ families grow. We’ve celebrated milestones with them through their photos and we’ve empathized with their challenges over the years by reading their heartfelt posts on Instagram and Facebook. Through this knowledge, and with our followers’ ongoing support and loyalty to our brand, we’ve been able to bring them exactly what they’re looking for season after season!”
TINY TRUCKER CO.
“Tiny Trucker Co. is a mom-driven business, focused on high quality, stylish products for children, moms and every occasion. Our goal is to provide a relatable and positive take on motherhood through our social media outlets, all while having some fun along the way!”
CHILDREN'S CLUB on Instagram
Explore leading social brands you can meet at MAGIC this August in a variety of different categories: