Seminars and Event Schedule

To find an Event, Seminar, or Daily Happening of your interest, please choose one of the three options below. Then select by 'Date' and 'Show' to find your desired attraction.

PROJECT

8:00AM
-
6:00PM
Jacob Javits Center
PROJECT & MRket Show Floors

DEAR PROJECT + MRKET FAMILY

It is with much excitement that we welcome you to PROJECT and MRket’s January show. A new year in fashion always brings incredible promise and 2017 is no different.

For those of you that shopped with us last season, PROJECT and MRket joined forces to much acclaim, uniting the top men’s shows for a fresh, vibrant, and comprehensive buying experience. Our teams have combined their talents once again to bring you a robust New York marketplace featuring the most expansive brand list in men’s fashion.

We hope you enjoy all that PROJECT and MRket have to offer this January and beyond.

To a prosperous new year in fashion,

The PROJECT & MRket Team

MRKET

9:00AM
-
6:00PM
Jacob Javits Center
MRket Show Floor
Brits in New York Lounge

BRITS IN NEW YORK LOUNGE

This season you don’t have to travel all the way across the pond to get the full British experience. Join the best in British fashion throughout all three days of the show for some proper British nosh in the Brits in New York Lounge.

MRKET

9:00AM
-
6:00PM
Jacob Javits Center
MRket Show Floor
Made in Italy Lounge

MADE IN ITALY LOUNGE

The Italian Trade Commission and all of the brands from Made in Italy are inviting you to come chat in the Made in Italy Lounge over coffee. Stop by any day, any time during the show!

PROJECT

9:00AM
-
6:00PM
Jacob Javits Center
PROJECT Show Floor
Parson's Booth

NEXT IN CLASS

PROJECT and Parsons School of Fashion present “Next In Class,” a hand-picked group of students who represent the next generation of menswear designers. The Parson’s students will be showing their collections for all to see.

PROJECT

9:00AM
-
6:00PM
Jacob Javits Center
MRket Show Floor
Public.Factory Lounge

PUBLIC.FACTORY LOUNGE

Looking for an affordable, flexible, and elevated retail location in New York City? PROJECT is partnering with Public.Factory to offer our brands an exclusive discount on their co-retail space in Soho. Each brand can rent a shop-in-shop for a few months or longer and Public Factory’s staff also helps sells their products.

MRKET

9:00AM
-
6:00PM
Jacob Javits Center
MRket Show Floor
Equinox Lounge

RIDE TO BEAT RARE CANCERS

We Need You to Ride!

MOVE is proud to support Cycle for Survival, the movement to beat rare cancers, with their founding partner Equinox.  We will have two Cycle for Survival stationary bikes set up in the Equinox lounge located in MOVE for brands, attendees and press to sign up for a 45-minute ride to help raise awareness and money.

The MOVE team is hoping to raise $10,000 for Cycle for Survival and this incredible cause and we’re hoping all can help us raise money and awareness with us.

SIGN UP TO RIDE:

Email: press@ubmfashion.com and specify your name, and preferred date and time of your ride

DONATEMSKCC.CONVIO.NET/GOTO/TEAMMOVE

PROJECT

9:00AM
-
6:00PM
Jacob Javits Center
PROJECT Show Floor
ShopTheFloor Trend Lounge

SHOPTHEFLOOR CURATED LOOKS & TREND LOUNGE

ShopTheFloor has partnered with AB Fits, Need Supply, ULAH, SprezzaBox, Lizard Lounge, and THE EDIT to curate looks and shoot them during the show. Content will be featured on digital kiosks on-site, in addition to shopthefloor.com and @shopthefloor. In addition, ShopTheFloor will be showing the latest trends as seen by Fashion Snoops allowing brands the opportunity for even further exposure.

PROJECT

9:00AM
-
6:00PM
Jacob Javits Center
MRket Show Floor
The #BloggerPROJECT Lounge

THE #BLOGGERPROJECT

Curated by Marcus Troy

The #BloggerPROJECT is a curated content experience that bridges the gap between digital influencers and brands. By connecting the right brands with the right influencers, we create live content direct from the show floor. Head over to the Blogger Lounge and say hello to our collection of the most prominent menswear influencers in the industry.

Bloggers Include:
Marcus Troy
Blue Collar Prep
Denny 623
Everyday Drew
Naskademini
Novelty Report
Sam White Out
Talun Zeitoun
We Are Nomads

PROJECT

9:00AM
-
6:00PM
Jacob Javits Center
MRket Show Floor
The #BloggerPROJECT Photo Studio

THE #BLOGGERPROJECT PHOTO STUDIO

By Naskademini

Stop by the #BloggerPROJECT Photo Studio and engage with the bloggers as they style looks and create content featuring brands directly from the show floor.

PROJECT

9:00AM
-
6:00PM
Jacob Javits Center
PROJECT & MRket Show Floors

THE EDIT

Stay one step ahead of the market. THE EDIT showcases the trends of the season with styled vignettes on mannequins featuring product from the brands at the show.

PROJECT

9:00AM
-
6:00PM
Jacob Javits Center
PROJECT & MRket Show Floors

TWEET THE DJ

Hit up our DJ, DJ Jasper Stapleton and make song requests live from the show floor.

Tweet @projectshow with your requests and we’ll be sure to pass along your jams.

PROJECT

9:00AM
-
6:00PM
Jacob Javits Center
PROJECT Show Floor
THE TENTS Lounge

ZACHARY PRELL LOUNGE

When you need to take a break on the floor, make it count! Head over to THE TENTS lounge to sit back, relax, charge up your phone and electronic devices, and catch up with the people from Zachary Prell.

MRKET

10:30AM
-
11:15AM
Jacob Javits Center
MRket Show Floor
Crossed Aisles Toward the Front

FASHION PRESENTATION - BARBOUR

A live-model presentation

Produced and styled by industry experts at MRket and PROJECT, this season’s on-site 45-minute fashion presentations will take place in the center of the show floor.

About Barbour:
A modern interpretation of Barbour heartland, our AW17 Presentation features a wide range of lifestyle collections. Subtle touches of tartan and tailored design can be found in the Classic Tartan collection, while our Original North Sea Outfitters Collection is derived from our authentic association with the life and industry of the North Sea Coast. For the third season, Barbour Global Brand Ambassador Sam Heughan is the face of the Barbour Shirt Department.

MRKET

12:00PM
-
12:45PM
Jacob Javits Center
MRket Show Floor
Crossed Aisles Toward the Front

FASHION PRESENTATION - MADE IN ITALY BRANDS

A live-model presentation

Produced and styled by industry experts at MRket and PROJECT, this season’s on-site 45-minute fashion presentations will take place in the center of the show floor.

About Made in Italy:
Made in Italy is the best of the best. Supported by the Italian Trade Commission and featuring the finest brands that Italy has to offer, Made in Italy showcases the craftsmanship that borders on art when it comes to making clothing, accessories, and shoes.

MRKET

1:30PM
-
2:15PM
Jacob Javits Center
MRket Show Floor
Crossed Aisles Toward the Front

FASHION PRESENTATION - MADE IN ITALY BRANDS

A live-model presentation

Produced and styled by industry experts at MRket and PROJECT, this season’s on-site 45-minute fashion presentations will take place in the center of the show floor.

About Made in Italy:
Made in Italy is the best of the best. Supported by the Italian Trade Commission and featuring the finest brands that Italy has to offer, Made in Italy showcases the craftsmanship that borders on art when it comes to making clothing, accessories, and shoes.

MRKET

3:00PM
-
4:00PM
Jacob Javits Center
MRket Lounge
Back of the 2500 & 2600 Aisle

SCHMOOZE WITH THE EDITORS OF MR MAGAZINE

Meet the editors from MR Magazine and gain exclusive industry insight. Recharge and read up on industry news at the MR Lounge throughout the show.  Plus pick up the January issue of MR Magazine while you're at it!

MRKET

10:30AM
-
11:15AM
Jacob Javits Center
MRket Show Floor
Crossed Aisle Toward the Front

FASHION PRESENTATION - C.P. COMPANY

A live-model presentation

Produced and styled by industry experts at MRket and PROJECT, this season’s on-site 45-minute fashion presentations will take place in the center of the show floor.

About C.P. Company:
The continuous tension between heritage and innovation is the engine of C.P. Company’ s unique brand identity: The conflict between these two elements need not be ‘ resolved’ through the decision to become ‘ more heritage’  or ‘ more innovation’ , instead the tensions resulting from a continuous attempt to combine both elements in the same garment at the same time is what gives C.P. Company its unique identity.

MRKET

11:45AM
-
12:30PM
Jacob Javits Center
MRket Show Floor
Crossed Aisle Toward the Front

FASHION PRESENTATION - MOVE BRANDS

A live-model presentation

Produced and styled by industry experts at MRket and PROJECT, this season’s on-site 45-minute fashion presentations will take place in the center of the show floor.

About MOVE:
Now in its third season, MOVE highlights not only activewear brands, but also those brands that use performance as the core of their mission statements.

MRKET

4:30PM
-
5:30PM
Jacob Javits Center
MRket-PROJECT Cafe
Back of Halls 1B & 1C

RETAIL REALITY: WHAT NOW?

Presented by MR Magazine

Come meet four of the apparel industry’s most well respected execs as they discuss key challenges retailers are facing—and what they’re doing to stay ahead of the game. Industry analysts will also share projections and insights for 2017 and beyond. Join us for cocktails, conversation, and most importantly, solutions at this lively panel and Q&A.

Moderated by:
Karen Alberg Grossman, Editor in Chief, MR MAGAZINE & MR-MAG.COM

Panelists Include:
Simon Graj, Founder & CEO, GRAJ+GUSTAVSEN
Robin Lewis, Founder & CEO, THE ROBIN REPORT
Tom Ott, SVP/GMM, SAKS FIFTH AVENUE
Bob Mitchell, Co-CEO, MITCHELL FAMILY OF STORES

PROJECT

8:00AM
-
9:00AM
Jacob Javits Center
Mrket-PROJECT Cafe
Back of Halls 1B & 1C

BREAKFAST WITH THE DISRUPTORS

Presented by P1V0T and Fung Global Retail & Technology

In today’s world of apparel, fashion trends are changing faster than ever, with designs moving from drawing board to store floors in a matter of days, not months. Join us as our panel of experts from across the fashion spectrum share their tips for surviving in this rapidly changing industry.

Moderated by:
Deborah Weinswig, Managing Director, FUNG GLOBAL RETAIL & TECHNOLOGY

Panelists Include:
Nilofer Vahora, Vice President of Licensing & Product Innovation, REBECCA MINKOFF & URI MINKOFF
Atul Midha, CEO, RUBIN SINGER
Julie Vargas, Director of Digital Solutions, AVERY DENNISON
Peter Rivera, Chief Experience Officer, INFUSION
Kenneth Harrell, Managing Director, PHARUS ADVISORS

PROJECT

11:30AM
-
12:30PM
Jacob Javits Center
PROJECT & MRket Show Floors
Presented at Each Winners' Booth

THE #BLOGGERPROJECT AWARDS

Our esteemed panel of digital influencers will be reviewing collections on-site and selecting winners in 7 categories:

Best of MRket
Best of Vanguards Gallery
Best of Brits in New York
Best of Made in Italy
Best of PROJECT
Best of THE TENTS
Best of PROJECT SOLE